About The Innovation District

Where Chattanooga’s entrepreneurs, academics, and creatives collide. 

Events Calendar

Discover activities and events in the area.

Resiliency Checklist

Everything you need to prepare your organization for a crisis.

Small Business Supports

Helping small business owners across the region.

The Edney Innovation Center

The front door to the Innovation District of Chattanooga.

Tech Goes Home

Expanding access to technology and teaching digital literacy.

Digital Access Committee

Bringing together partners to close the digital divide, together.

HCS EdConnect

Home internet at no cost to thousands of families.

Connected Communities: Orchard Knob

The OKC leverages the collective support of partner organizations to tackle the whole picture of health and wellness in the historically underserved neighborhood.


Answering the most basic and most complex questions about life in Chattanooga

EMPACT Program

Preparing residents for the jobs of tomorrow, and today. 

Chattanooga Smart Communities Collaborative

Working together to identify our region’s challenges and create solutions.

Environmental Sensors

Collecting and analyzing air quality data from across our region with US Ignite.

Education (4K Microscope & Lola)

High-tech tools in Hamilton County’s classrooms.

Community Connectivity

Expanding access to the internet in homes and neighborhoods.

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AAF: Media Strategy

April 11, 2023 @ 5:00 pm - 6:00 pm

“Sick!” Is Not a Strategy

How the craft of strategy helps creatives create, execs relax, & everyone feel less afraid

AAF Chattanooga’s April event features Creative Strategist Randall Bourquin at the Edney building. It is free to the public.

Randall wanted to move to New York City upon graduating from the University of Georgia, so he accepted a position in Lima, Peru, where he worked on TV Distribution Marketing on behalf of BBC World News. After taking the long way home with a backpack and a few surfboards, he did move to New York, where he integrated brands into Univision’s sports properties like F1 and the 2014 World Cup. He then worked on the World Surf League’s in-house Creative team as a Copywriter and Brand Manager, focusing on growing the brand and increasing engagement across all channels. Stept Studios is where he led Creative Strategy for clients and learned where all that premium content comes from—his favorite bit of which is a 12 minute short film about jazz, grief, and generosity called Sundays at the Triple Nickel, presented by Crown Royal.

At EssenceMediacom, he currently works as a Strategy Director on the Coca Cola business.

He’s from Atlanta, tries to read at least one New Yorker article every week, loves the Drive-by Truckers, and believes deeply that vanilla ice cream is not plain ice cream.


April 11, 2023
5:00 pm - 6:00 pm
Event Categories:


Floor Five at The Edney
1100 Market Street, 5th Floor
Chattanooga, TN 37402
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Join us for a broadband access & skills conference July 22-23:

We’re thrilled to host the Tennessee Department of Economic and Community Development’s 2024 Digital Opportunity Summit — and equally thrilled to invite you a day early, to dig into Chattanooga and Hamilton County’s digital opportunity story …